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Friday, October 07, 2005

Multi-affiliates search page example using CaRP and Grouper 

I've posted an Affiliates RSS Example showing how CaRP and Grouper can be used to create a search page for multiple affiliates programs. A few noteworthy notes:

1) The affiliate search results are displayed on your website so that if your visitor doesn't find anything interesting, they're still on your site.

2) Multiple merchant sites can be searched from the same page, increasing the probability of your visitors finding something they're interested in. At the moment, the example code only searches Amazon and All Posters. More merchants will be added later.

3) Google AdSense ads appear on the page--if you don't reach your visitors in one way, you might reach them in another.

4) The example requires Grouper Evolution. As it appears on our site, it also requires CaRP Evolution, but could be easily adapted to the other versions of CaRP. With CaRP Koi, the AdSense add could not appear inside the search results (because without the FlexFormat plugin, more ads than Google allows would be displayed). With CaRP GPL, the images could not be displayed.

5) Default search terms are automatically entered when you first arrive at the page--if you have an idea of what your visitors might be looking for, don't waste an opportunity by showing them a blank page when they arrive. Also, having the page filled with results by default means that there's content for the search engines to see.

6) Finally, the "method" for the search form is "get". This is important if you have AdSense ads on the page, because without it, Google couldn't deliver relevant ads based on the visitor's search terms.I've posted an Affiliates RSS Example showing how CaRP and Grouper can be used to create a search page for multiple affiliates programs. A few noteworthy notes:

1) The affiliate search results are displayed on your website so that if your visitor doesn't find anything interesting, they're still on your site.

2) Multiple merchant sites can be searched from the same page, increasing the probability of your visitors finding something they're interested in. At the moment, the example code only searches Amazon and All Posters. More merchants will be added later.

3) Google AdSense ads appear on the page--if you don't reach your visitors in one way, you might reach them in another.

4) The example requires Grouper Evolution. As it appears on our site, it also requires CaRP Evolution, but could be easily adapted to the other versions of CaRP. With CaRP Koi, the AdSense add could not appear inside the search results (because without the FlexFormat plugin, more ads than Google allows would be displayed). With CaRP GPL, the images could not be displayed.

5) Default search terms are automatically entered when you first arrive at the page--if you have an idea of what your visitors might be looking for, don't waste an opportunity by showing them a blank page when they arrive. Also, having the page filled with results by default means that there's content for the search engines to see.

6) Finally, the "method" for the search form is "get". This is important if you have AdSense ads on the page, because without it, Google couldn't deliver relevant ads based on the visitor's search terms.
// posted by Antone Roundy @ 10:52 AM
(4) comments
http://grouper.docs.geckotribe.com/tips/2005/10/multi-affiliates-search-page-example.php

Thursday, October 06, 2005

Grouper 1.5 adds Amazon, Shopping.com and All Posters affiliates XML handling 

Grouper version 1.5 was released today, adding new XML helper plugins for converting the XML from the Amazon.com, Shopping.com and All Posters affiliate marketing programs to RSS feeds. The new version also changes the way Grouper handles Google News and Yahoo! News, accessing the RSS feeds published by those services directly, now that they're publishing in RSS, instead of scraping the HTML search results. Finally, Feedster and Daypop support were moved from Grouper Evolution into the free version.

Another development that many are sure to enjoy is the totally revamped online documentation, which fixes what has been a bit of a sore spot for Grouper for quite a while.

Expect more affiliates XML plugins in the future, as well as one or two more options in HTML scraper plugins.
// posted by Antone Roundy @ 8:40 PM
(0) comments
http://grouper.docs.geckotribe.com/tips/2005/10/grouper-15-adds-amazon-shoppingcom-and.php

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